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🔹 Hot lead follow-up (interested & ready to buy)

📩 Subject: [First name], let’s continue our conversation!

Hi [First name],

It was great connecting with you at [event name]! I really enjoyed our discussion about [specific topic/product]. Since you mentioned interest in [solution/service], I’d love to schedule a quick follow-up call to explore how we can move forward.

Would [suggested time] work for you? If not, let me know a time that’s best for you.

In the meantime, here’s a [brochure/case study/customer testimonial] that might be helpful as you consider your next steps.

Looking forward to continuing our conversation!

Best,

[Your name]

[Your company]

[Your contact information]


🔹 Warm lead follow-up (interested but needs nurturing)

📩 Subject: Great meeting you at [event name], [first name]!

Hi [first name],

It was great meeting you at [event name]! I enjoyed learning about [their company/industry challenge] and how you’re approaching [specific pain point].

Since we discussed [product/service], I wanted to share a few resources that might be valuable for you:

📌 [Relevant blog post] – Insights on [industry challenge]