🎤 Event Lead Qualification Script (Use this at your booth!)
“Hey, what brought you over today?”
→ Purpose: Understand intent + set the tone
“Just so I understand—what’s your role when it comes to [product/service topic]?”
✔ Are they a decision-maker?
✔ Are they hands-on with your solution?
→ Tag if: Decision-maker / Influencer / Researcher / Not a fit
“What’s the biggest challenge you’re facing with [related pain point] right now?”
→ Listen for urgency, relevance, and alignment
⚠️ Red Flags: “We’re just browsing,” “No real issues,” “Budget’s tight”