Welcome to your go-to resource for qualifying leads at events with clarity and confidence.
Whether you're prepping for a major trade show or onboarding a new booth rep, this hub gives you everything you need to: ✅ Ask better questions
✅ Spot red flags in real time
✅ Follow up like a pro
✅ Maximize your event ROI
🧭 Start with “Why lead qualification matters” if you're new, or jump into the script templates below to start customizing.
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Why lead qualification matters (Don’t skip this)
Template: “Event lead qualification script”
Event Lead Qualification Flow: What to Ask + What to Flag